1. Introduction

This Privacy Policy describes the types of personal information that are collected on the DUFT website, how we use and benefit from such information, and with whom we may share it. It also explains the measures we take to protect your data and how you can access, modify, or delete your information at any time. By using the website, you consent to DUFT’s use and disclosure of your personal information in accordance with this Privacy Policy. If you do not agree, please do not use or access our site.

2. Collection of Personally Identifiable Information (PII) and Other Information

DUFT limits itself to collecting information necessary to ensure accurate service. This may include your name, address, telephone number, date of birth, email address, item details, language preference, IP address, browser type and version, and operating system. We do not sell, distribute, or lease your personal information to third parties.

3. Credit Card, Debit Card, and Banking Information

DUFT does not collect or store credit card, debit card, or banking information. Such details are transmitted directly to secure payment gateways.

4. Registration and Account Security

To use certain features, you may need to register for a DUFT account by providing your name, email address, and password. Your password is confidential̶please do not share it. If compromised, change it immediately.

5. Technologies Used to Customize Your Experience

We use technologies such as cookies, tracking links, and web beacons to enhance your browsing experience. Cookies help analyze site usage, remember preferences, and enable smoother experiences. You may decline cookies in your browser, but certain features may not function properly.

6. Use of Personal Information

DUFT may use your personal data to provide services, resolve disputes, prevent fraud, improve offerings, inform you about updates, and conduct demographic analysis. Your IP address may be used for diagnostics and analytics.

7. How We Mutually Benefit from the Information

If you share your email or mobile number with DUFT, you may receive newsletters, promotional SMS, or service communications. You may unsubscribe anytime. Information helps us customize recommendations and improve service.

8. Choice / Opt-Out

You can opt out of promotional communications anytime by updating your profile or clicking “unsubscribe” in messages.

9. Policy Changes

DUFT may update this Privacy Policy occasionally. Significant changes will be communicated prominently via email or website notice.

10. Feedback and Contact

We welcome your feedback. For questions or comments about our privacy practices, contact us at support@duftlife.com.

11. Our Rights

DUFT reserves the right to monitor the portal for compliance, disclose information as required by law, and refuse or limit service where misuse is suspected.

12. Children’s Privacy

DUFT does not knowingly collect information from anyone under 18 years of age. If such data is found, it will be deleted immediately.

13. Your Consent

By using the DUFT website and providing your information, you consent to the collection and use of your data in accordance with this Privacy Policy.

Our Story

It all started with a simple question ̶ why should scents be boring or predictable? We wanted to break away from the “one-size-fits-all” idea of perfume and make something that felt real, something that smells like you, but better. DUFT was created for the modern generation, unapologetic, experimental, and always evolving. Our perfumes are crafted with carefully layered notes that tell a story when you wear them. Coffee meets pear, vanilla collides with pink pepper, and spice flirts with sweetness ̶ creating a signature trail that people can’t forget. We don’t chase attention. We leave it lingering in the air.

Our Features

  • Long-Lasting Impact: Made to stay. From morning meetings to midnight drives — your scent evolves, not fades.

  • New Smells. New Stories: Each DUFT creation blends unexpected notes — bold, addictive, and mood-shifting.

  • The Persona Factor: DUFT isn’t just a fragrance — it’s an aura. Each blend is crafted to match who you are (or who you want to be).

  • Gender-Free, Vibe-Focused: Scents don’t need labels. DUFT celebrates individuality — everyone wears confidence differently.

  • Designed for the Culture: From minimal bottles to maximal energy, DUFT is inspired by street style, late-night playlists, and timeless chaos.

  • Sillage Everyone Follows: Because real power isn’t in being noticed — it’s in being remembered.

Our Vision

To redefine how people see perfume — not as a luxury, but as language. We want DUFT to be your signature — not just what you wear, but what you leave behind.